{"id":296537,"date":"2008-11-14T01:00:00","date_gmt":"2008-11-14T00:00:00","guid":{"rendered":"https:\/\/ac-franchise.be\/internet-un-passage-oblige-pour-les-enseignes-enfantines"},"modified":"2008-11-14T01:00:00","modified_gmt":"2008-11-14T00:00:00","slug":"internet-un-passage-oblige-pour-les-enseignes-enfantines","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/internet-un-passage-oblige-pour-les-enseignes-enfantines","title":{"rendered":"Internet, un passage oblig\u00e9 pour les enseignes enfantines ?"},"content":{"rendered":"
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Dans un contexte particuli\u00e8rement marqu\u00e9\u00a0 par le d\u00e9veloppement d’Internet <\/strong>et parce qu’aujourd’hui les enfants passent plus de temps \u00e0 surfer qu’\u00e0 regarder la t\u00e9l\u00e9vision, les enseignes de mode enfantine font preuve d’innovation et d’originalit\u00e9. Elles affirment chaque jour un peu plus leur pr\u00e9sence sur la toile. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Si certaines enseignes sont frileuses et h\u00e9sitent \u00e0 d\u00e9velopper des sites de vente en ligne qui, selon elles, risqueraient de concurrencer leur r\u00e9seau ; d’autres se lancent et imaginent des sc\u00e9narios susceptibles de g\u00e9n\u00e9rer toujours plus de trafic dans leurs boutiques. <\/strong> <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Et les exp\u00e9riences sont nombreuses<\/strong> : chez Tape \u00e0 l’\u008cil, l’objectif du site est d’accro\u00eetre les ventes tout en nourrissant le r\u00e9seau de franchise. L’enseigne de franchise DPAM, elle, pr\u00e9voit de proposer aux internautes, apr\u00e8s commande, d’aller retirer leurs colis dans la boutique la plus proche. Chez Vertbaudet<\/font><\/strong><\/a>, on mise sur le site collaboratif avec la cr\u00e9ation d’un forum d’\u00e9changes. Enfin du c\u00f4t\u00e9 d’Orchestra<\/font><\/strong><\/a>, dans le m\u00eame esprit de cr\u00e9ativit\u00e9 et de renforcement du capital de sympathie, le site Internet propose des jeux en ligne et des coloriages. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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Une chose est s\u00fbre : toutes les enseignes d\u00e9di\u00e9es \u00e0 l’enfant \u0096 et elles sont nombreuses \u0096 ont compris l’enjeu d’une pr\u00e9sence sur Internet pour attirer les jeunes enfants, leurs parents et les fid\u00e9liser. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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AC Franchise a s\u00e9lectionn\u00e9 pour vous quelques enseignes incontournables qui se d\u00e9veloppent dans l’habillement pour enfants: Vertbaudet<\/font><\/strong><\/a>, Orchestra<\/font><\/strong><\/a>, Premaman<\/font><\/strong><\/a>, Sergent Major<\/font><\/strong><\/a> <\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

Dans un contexte particuli\u00e8rement marqu\u00e9\u00a0 par le d\u00e9veloppement d’Internet et parce qu’aujourd’hui les enfants passent plus de temps \u00e0 surfer qu’\u00e0 regarder la t\u00e9l\u00e9vision, les enseignes de mode enfantine font preuve d’innovation et d’originalit\u00e9. Elles affirment chaque jour un peu plus leur pr\u00e9sence sur la toile. Si certaines enseignes sont frileuses et h\u00e9sitent \u00e0 d\u00e9velopper […]<\/p>\n","protected":false},"author":48,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[3],"tags":[137],"class_list":["post-296537","post","type-post","status-publish","format-standard","hentry","category-actualites-de-la-franchise","tag-marketing","entry"],"acf":[],"yoast_head":"\nInternet, 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