{"id":296894,"date":"2006-10-27T02:00:00","date_gmt":"2006-10-27T01:00:00","guid":{"rendered":"https:\/\/ac-franchise.be\/directeur-de-grande-surface-specialisee"},"modified":"2006-10-27T02:00:00","modified_gmt":"2006-10-27T01:00:00","slug":"directeur-de-grande-surface-specialisee","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/directeur-de-grande-surface-specialisee","title":{"rendered":"Directeur de grande surface sp\u00e9cialis\u00e9e"},"content":{"rendered":"
Il n’y a pas de formation type pour ce m\u00e9tier. Souvent autodidacte, parfois dipl\u00f4m\u00e9 de grande \u00e9cole de commerce ou d’universit\u00e9, voire ing\u00e9nieur : tous les chemins peuvent conduire \u00e0 la fonction de directeur de grande surface sp\u00e9cialis\u00e9. En g\u00e9n\u00e9ral on le rep\u00e8re \u00e0 son implication sur le terrain : au contact autant des clients que des membres de l’\u00e9quipe<\/em><\/strong>. <\/p>\n Comme qualit\u00e9s on lui demande d’abord l’empathie, la fonction n\u00e9cessit\u00e9 d’\u00eatre tourn\u00e9 vers les autres et \u00e0 leur \u00e9coute. Il est bon qu’il ait du charisme et le sens du management<\/em><\/strong>. Au milieu de ses \u00e9quipes, le directeur doit \u00e9couter, mais aussi orienter, motiver et souvent trancher. Il cultive l’exemplarit\u00e9 notamment en participant aux \u00a0\u00bb coups de feu \u00ab\u00a0. <\/p>\n Il doit aussi avoir le go\u00fbt du commerce et de la comp\u00e9tition<\/em><\/strong>, car il ne faut jamais perdre de vue le client. L’affinit\u00e9 avec les produits vendus par l’enseigne est une autre de ses qualit\u00e9s, en distribution sp\u00e9cialis\u00e9e \u00eatre du m\u00e9tier est un facteur de l\u00e9gitimit\u00e9 interne et aide \u00e0 comprendre le march\u00e9<\/em><\/strong>. Il doit bien s\u00fbr \u00eatre en plus bon gestionnaire et surtout faire preuve du pragmatisme n\u00e9cessaire pour traduire localement la strat\u00e9gie de l’enseigne qu’il arbore. <\/p>\n Il peut obtenir de 38 000 \u00e0 85 000 \u20ac annuels de r\u00e9mun\u00e9ration, primes incluses, selon son exp\u00e9rience et la taille du magasin.<\/p>\n Vu dans LSA N\u00b0 1961 –\u00a02006<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":" V\u00e9ritable homme orchestre, c’est un homme de terrain, manageur, gestionnaire et commer\u00e7ant. Il n’y a pas de formation type pour ce m\u00e9tier. Souvent autodidacte, parfois dipl\u00f4m\u00e9 de grande \u00e9cole de commerce ou d’universit\u00e9, voire ing\u00e9nieur : tous les chemins peuvent conduire \u00e0 la fonction de directeur de grande surface sp\u00e9cialis\u00e9. En g\u00e9n\u00e9ral on le rep\u00e8re […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[3],"tags":[141],"class_list":["post-296894","post","type-post","status-publish","format-standard","hentry","category-actualites-de-la-franchise","tag-reglementation-des-affaires","entry"],"acf":[],"yoast_head":"\n