{"id":296928,"date":"2006-02-08T01:00:00","date_gmt":"2006-02-08T00:00:00","guid":{"rendered":"https:\/\/ac-franchise.be\/salon-de-la-franchise-dalger-vu-dans-la-presse"},"modified":"2006-02-08T01:00:00","modified_gmt":"2006-02-08T00:00:00","slug":"salon-de-la-franchise-dalger-vu-dans-la-presse","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/salon-de-la-franchise-dalger-vu-dans-la-presse","title":{"rendered":"Salon de la franchise d&rsquo;Alger : vu dans la presse"},"content":{"rendered":"<div id=\"14724\" class=\"widget full_text row-fluid\" data-name=\"full_text\">\n<div class=\"span12\">\n<div class=\"editable\" data-type=\"wysihtml5\" data-pk=\"14724\" data-url=\"\/crezeo_widgets\/14724\/update_parameter\"          data-name=\"text\">       Vu dans elmoudjahid.com\u00a0sur le 1er Forum international de la franchise \u00e0 Alger <\/p>\n<p>(40 exposants de marque\u00a0 ) Par : Farid B.\u00a0\u00a0 Le : vendredi 03 f\u00e9vrier 2006\u00a0\u00a0<\/p>\n<p><strong><em>Les services du minist\u00e8re du Commerce sont en mesure de pr\u00e9parer un texte l\u00e9gislatif visant \u00e0 codifier, organiser et r\u00e9gulariser l&rsquo;activit\u00e9 de franchise en Alg\u00e9rie<\/em><\/strong>, a indiqu\u00e9 hier, \u00e0 Alger, \u00e0 l&rsquo;occasion de l&rsquo;ouverture au Palais de la Culture Moufdi Zakaria du 1er Forum international de la franchise, le secr\u00e9taire g\u00e9n\u00e9ral de ce minist\u00e8re, M. Amar Laraki. <\/p>\n<p>L&rsquo;objectif de ce texte serait, selon le m\u00eame responsable, de combler le vide organisationnel en mati\u00e8re de textes r\u00e9gissant cette activit\u00e9 qui en est \u00e0 ses d\u00e9buts en Alg\u00e9rie. <\/p>\n<p>En fait, cette forme de commerce associ\u00e9, tr\u00e8s en avance dans les pays d\u00e9velopp\u00e9s, est sollicit\u00e9e par des marques exprimant leur d\u00e9sir d&rsquo;investir en Alg\u00e9rie, pour peu qu&rsquo;elles trouvent des partenaires fiables. Compte tenu de cette r\u00e9alit\u00e9, <strong><em>Laraki a exhort\u00e9 les op\u00e9rateurs \u00e9conomiques nationaux \u00e0 explorer ce secteur et exploiter les grandes marques commerciales internationales qui veulent s&rsquo;implanter en Alg\u00e9rie<\/em><\/strong>. Pour ce qui est de la tenue de cette manifestation, premi\u00e8re du genre en Alg\u00e9rie, Laraki affirme que <em><strong>le minist\u00e8re du Commerce a soutenu par conviction les organisateurs tant il s&rsquo;agit de la promotion de cette nouvelle activit\u00e9 commerciale<\/strong><\/em>.<\/p>\n<p>Dans le m\u00eame ordre d&rsquo;id\u00e9es, il souligne que la franchise aidait \u00e0 la \u00abd\u00e9cantation\u00bb de l&rsquo;activit\u00e9 commerciale en Alg\u00e9rie en contribuant surtout \u00e0 r\u00e9duire l&rsquo;influence du commerce informel et la contrefa\u00e7on \u00e0 travers l&rsquo;offre d&rsquo;un produit conforme aux normes appliqu\u00e9es par les grandes marques et abordable pour le consommateur. La franchise est une technique de d\u00e9veloppement commercial par le biais de privil\u00e8ges et d&rsquo;avantages. Le manager d&rsquo;entreprise peut b\u00e9n\u00e9ficier dans une formule de type franchise de tout un savoir-faire portant des solutions pratiques aux aspects op\u00e9rationnels li\u00e9s \u00e0 la gestion de son affaire (proc\u00e9dures, communication, nouveaux produits, prestations de service, qualit\u00e9 ). <\/p>\n<p>La franchise, selon la d\u00e9finition inspir\u00e9e du Code de d\u00e9ontologie europ\u00e9en, repr\u00e9sente un syst\u00e8me de commercialisation de produits, de services ou de technologies, bas\u00e9 sur une collaboration contractuelle entre des entreprises (un franchiseur et un ou plusieurs franchis\u00e9s). Une entreprise (franchiseur) titulaire du droit sur une marque, sur un commerce, sur un service ou une enseigne peut mettre \u00e0 disposition dans le cadre d&rsquo;un contrat de franchise \u00e0 une ou \u00e0 plusieurs entreprises (franchis\u00e9es) l&rsquo;exploitation de la franchise en \u00e9change d&rsquo;une contribution financi\u00e8re, \u00e0 travers des accords et obligations r\u00e9ciproques tout en pr\u00e9servant l&rsquo;ind\u00e9pendance des deux parties contractantes. Il existe \u00e9galement 100 fa\u00e7ons de classer les franchises, la plus simple \u00e9tant celle de distribution, c&rsquo;est-\u00e0-dire vendre des produits fabriqu\u00e9s ou s\u00e9lectionn\u00e9s par le franchiseur. Celle de services, vendre des services con\u00e7us par le franchiseur et la franchise industrielle, produire selon le savoir-faire du franchiseur. <\/p>\n<p>Pr\u00e8s de 40 exposants repr\u00e9sentant des marques internationales \u00abPano Boutique, Mobis, O&rsquo;Sport, Nesk Investment Mango, H\u00f4tels Balladins, Le Tanneur Compagnie, Markonnect, Alain Afflelou, Alpha Beaut\u00e9, Arabies, <strong><em>AC Franchise<\/em><\/strong>, Alain Manoukian) sont pr\u00e9sents \u00e0 ce forum qui se cl\u00f4turera demain. Il est pr\u00e9vu \u00e9galement dans le programme plusieurs conf\u00e9rences d\u00e9bat sur la question de la franchise. <\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Vu dans elmoudjahid.com\u00a0sur le 1er Forum international de la franchise \u00e0 Alger (40 exposants de marque\u00a0 ) Par : Farid B.\u00a0\u00a0 Le : vendredi 03 f\u00e9vrier 2006\u00a0\u00a0 Les services du minist\u00e8re du Commerce sont en mesure de pr\u00e9parer un texte l\u00e9gislatif visant \u00e0 codifier, organiser et r\u00e9gulariser l&rsquo;activit\u00e9 de franchise en Alg\u00e9rie, a indiqu\u00e9 hier, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[3],"tags":[135],"class_list":["post-296928","post","type-post","status-publish","format-standard","hentry","category-actualites-de-la-franchise","tag-franchise-informations","entry"],"acf":[],"yoast_head":"<!-- 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