{"id":296936,"date":"2005-12-20T15:26:00","date_gmt":"2005-12-20T14:26:00","guid":{"rendered":"https:\/\/ac-franchise.be\/frantz-lallement-fier-detre-boite-a-pizza-4257"},"modified":"2005-12-20T15:26:00","modified_gmt":"2005-12-20T14:26:00","slug":"frantz-lallement-fier-detre-boite-a-pizza-4257","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/frantz-lallement-fier-detre-boite-a-pizza-4257","title":{"rendered":"Frantz Lallement, Fier d’\u00eatre Boite \u00e0 Pizza"},"content":{"rendered":"
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\u00ab\u00a0Le salon de Londres nous a confort\u00e9 dans le sentiment que nous pouvions envisager un d\u00e9veloppement \u00e0 l’international, en raison de l’int\u00e9r\u00eat que nous avons ressenti pour notre <\/b>franchise La Bo\u00eete \u00e0 Pizza<\/b><\/a>. \u00a0\u00bb a d\u00e9clar\u00e9 Frantz Lallement.<\/b> <\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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<\/a> <\/p>\n
Frantz Lallement, fondateur de la franchise La Bo\u00eete \u00e0 Pizza <\/div>\n<\/p><\/div>\n
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AC Franchise : Quelles sont les valeurs v\u00e9hicul\u00e9es par La Bo\u00eete \u00e0 Pizza ? <\/h3>\n
Frantz Lallement <\/b>: Nous avons d\u00fb normaliser la cha\u00eene et nous l’avons fait par le haut. Notre valeur forte est le respect de la qualit\u00e9 de nos produits, nous faisons un travail de recherche sur les saveurs et proposons aujourd’hui une gamme renouvel\u00e9e. Il s’agit pour nous de fid\u00e9liser la client\u00e8le en lui apportant un produit aux recettes diversifi\u00e9es dans un d\u00e9lai record. Dans notre activit\u00e9, la livraison doit avoir lieu en moins de 30 minutes, \u00e0 partir de l\u00e0 le client commande plus souvent. Nos franchis\u00e9s doivent adh\u00e9rer \u00e0 ces valeurs essentielles et les maintenir. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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AC Franchise : Pouvez-vous faire le point des \u00e9volutions de l’enseigne ? <\/h3>\n
FL <\/b>: La premi\u00e8re \u00e9volution tient \u00e0 la cr\u00e9ation de nouvelles pizzas <\/b>: par exemple une pizza \u00e0 la bouillabaisse r\u00e9cemment. Elles doivent apporter de nouvelles saveurs et font l’objet d’une communication grand public sous forme d’un livre de recettes moderne. Nous voulons avoir une approche de la haute gastronomie fran\u00e7aise. Nous allons vraiment dans le sens de l’am\u00e9lioration de notre image, une nouvelle agence de communication y travaille. L’autre \u00e9volution importante est la cr\u00e9ation d’un point de vente \u00e0 Paris dans le XVIIIe, \u00e0 Caulaincourt. Cette implantation parisienne a \u00e0 peine six mois et se r\u00e9v\u00e8le d\u00e9j\u00e0 tr\u00e8s rentable. Il faut savoir que Paris et la r\u00e9gion Parisienne repr\u00e9sentent un tiers du potentiel fran\u00e7ais dans notre m\u00e9tier. Paris est un vecteur de d\u00e9veloppement important. 4 autres ouvertures auront lieu dans cette r\u00e9gion d’ici la fin de l’ann\u00e9e. Cette ann\u00e9e 2005 aura \u00e9t\u00e9 la meilleure de La Bo\u00eete \u00e0 Pizza en chiffre d’affaires<\/b> et en nombre d’ouvertures. Nous avons une perspective de 18 ouvertures alors qu’ordinairement nous en faisons une dizaine. Nous sommes peu pr\u00e9sents dans le sud-sud est. La concentration est plus forte sur le sud ouest et le midi Pyr\u00e9n\u00e9es. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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AC Franchise : Avez-vous \u00e9galement des projets \u00e0 l’international ? <\/h3>\n
FL <\/b>: En 2004, nous avons particip\u00e9 \u00e0 des salons de la franchise qui en effet nous ont permis d’aborder ce d\u00e9veloppement \u00e0 l’\u00e9tranger<\/b>. Nous avons ouvert deux sites \u00e0 Londres, c’est un premier pas avant les \u00c9tats-Unis, et avons aussi r\u00e9alis\u00e9 deux implantations \u00e0 Shanghai, une porte vers l’Asie, avant Singapour, la Tha\u00eflande… En Grande-Bretagne la rentabilit\u00e9 est un peu sup\u00e9rieure surtout en raison d’une plus grande flexibilit\u00e9 qui permet de satisfaire les horaires de pointe. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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AC Franchise : Qu’apporte le r\u00e9seau aux franchis\u00e9s ? <\/h3>\n
FL <\/b>: Le r\u00e9seau propose une animation avec audit permanent, au moins au nombre de 4 chaque ann\u00e9e. Il y a \u00e9galement un classement qui permet de remettre des troph\u00e9es. Les meilleurs franchis\u00e9s peuvent gagner des voyages<\/b>. Et nous offrons \u00e9galement une formation permanente solide. Une quinzaine de jours au d\u00e9marrage, puis une assistance \u00e0 l’ouverture avec un cadre qui passe une semaine sur place et la formation des \u00e9quipes. Les formations sont ensuite r\u00e9guli\u00e8rement propos\u00e9es sur les th\u00e8mes de la sp\u00e9cialisation, l’hygi\u00e8ne, le management, la qualit\u00e9 du produit, etc.<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

\u00ab\u00a0Le salon de Londres nous a confort\u00e9 dans le sentiment que nous pouvions envisager un d\u00e9veloppement \u00e0 l’international, en raison de l’int\u00e9r\u00eat que nous avons ressenti pour notre franchise La Bo\u00eete \u00e0 Pizza. \u00a0\u00bb a d\u00e9clar\u00e9 Frantz Lallement. Frantz Lallement, fondateur de la franchise La Bo\u00eete \u00e0 Pizza AC Franchise : Quelles sont les valeurs […]<\/p>\n","protected":false},"author":45,"featured_media":296935,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[586],"tags":[],"class_list":["post-296936","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-interviews-des-reseaux","entry","has-media"],"acf":[],"yoast_head":"\nFrantz 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