{"id":297048,"date":"2004-04-30T02:00:00","date_gmt":"2004-04-30T01:00:00","guid":{"rendered":"https:\/\/ac-franchise.be\/etoiles-montantes-de-lhotellerie-en-franchise"},"modified":"2004-04-30T02:00:00","modified_gmt":"2004-04-30T01:00:00","slug":"etoiles-montantes-de-lhotellerie-en-franchise","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/etoiles-montantes-de-lhotellerie-en-franchise","title":{"rendered":"Etoiles montantes de l’h\u00f4tellerie en franchise"},"content":{"rendered":"
Pour les ann\u00e9es \u00e0 venir, le groupe entend mettre l’accent sur le d\u00e9veloppement de Clarion mais compte multiplier ses implantations Quality en France et en Europe.<\/em><\/strong><\/p>\n Le groupe s’\u00e9tend par des constructions neuves ou en int\u00e9grant des \u00e9tablissements existant sur des zones propres \u00e0 g\u00e9n\u00e9rer de la client\u00e8le (centres de grandes villes, zones de loisirs, axes de communication).<\/p>\n Ni Clarion ni Quality ne mettent l’accent sur la restauration. En revanche, ils insistent sur la possibilit\u00e9 d’accueillir des s\u00e9minaires.<\/p>\n Les franchis\u00e9s disposent d’une assistance performante dans de nombreux domaines.<\/p>\n Une petite centaine de commerciaux sillonnent l’Europe et les Etats-Unis, participent \u00e0 de nombreux salons professionnels ou s’associent avec des professionnels du tourisme.<\/p>\n Le syst\u00e8me de r\u00e9servations unique pour les h\u00f4tels du monde entier est l’un des plus complets du secteur.<\/p>\n Enfin, le marketing est \u00e0 la hauteur d’un r\u00e9seau mondial d’h\u00f4tels de prestige : nombreux guides largement diffus\u00e9s, partenariats s\u00e9rieux, cartes de fid\u00e9lit\u00e9, etc. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":" Choice Hotels (Friendly France), groupe fran\u00e7ais d’h\u00f4tellerie, g\u00e8re les cha\u00eenes Quality (3 \u00e9toiles) et Clarion (4 \u00e9toiles). Pour les deux enseignes, elle a choisi le d\u00e9veloppement en franchise. Pour les ann\u00e9es \u00e0 venir, le groupe entend mettre l’accent sur le d\u00e9veloppement de Clarion mais compte multiplier ses implantations Quality en France et en Europe. Le […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[3],"tags":[131],"class_list":["post-297048","post","type-post","status-publish","format-standard","hentry","category-actualites-de-la-franchise","tag-autre","entry"],"acf":[],"yoast_head":"\n