{"id":297049,"date":"2004-04-21T02:00:00","date_gmt":"2004-04-21T01:00:00","guid":{"rendered":"https:\/\/ac-franchise.be\/union-dans-la-biere"},"modified":"2004-04-21T02:00:00","modified_gmt":"2004-04-21T01:00:00","slug":"union-dans-la-biere","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/union-dans-la-biere","title":{"rendered":"Union dans la bi\u00e8re"},"content":{"rendered":"
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Grande nouvelle dans le secteur de la bi\u00e8re : les groupes Ambev et Interbrew confirment leur rapprochement.<\/p>\n

Ambev, groupe br\u00e9silien, cinqui\u00e8me producteur mondial de bi\u00e8re, est issu de la fusion il y a 5 ans entre Antartica et Brama.<\/p>\n

Le belge Interbrew, n\u00b04 mondial, poss\u00e8de les marques Stella Artois, Leffe, Spaten et Becks. Il est \u00e9galement propri\u00e9taire d’enseignes c\u00e9l\u00e8bres avec les enseignes defranchise\u00a0Caf\u00e9 Leffe, Au Bureau<\/a>, etc.<\/p>\n

Premi\u00e8re hypoth\u00e8se : il ne pourrait s’agir que d’un accord de licence. Cet accord permettrait \u00e0 Ambev de brasser les marques d’Interbrew afin de compenser un certain passage \u00e0 vide.<\/p>\n

La deuxi\u00e8me hypoth\u00e8se (une fusion) bouleverserait radicalement le monde de la bi\u00e8re en donnant naissance au n\u00b02 mondial, derri\u00e8re l’am\u00e9ricain Anheuser-Bush mais devant le n\u00e9erlandais Heineken. <\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

Grande nouvelle dans le secteur de la bi\u00e8re : les groupes Ambev et Interbrew confirment leur rapprochement. Ambev, groupe br\u00e9silien, cinqui\u00e8me producteur mondial de bi\u00e8re, est issu de la fusion il y a 5 ans entre Antartica et Brama. Le belge Interbrew, n\u00b04 mondial, poss\u00e8de les marques Stella Artois, Leffe, Spaten et Becks. Il est […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[3],"tags":[131],"class_list":["post-297049","post","type-post","status-publish","format-standard","hentry","category-actualites-de-la-franchise","tag-autre","entry"],"acf":[],"yoast_head":"\nUnion dans la bi\u00e8re<\/title>\n<meta name=\"description\" content=\"Grande nouvelle dans le secteur de la bi\u00e8re : les groupes Ambev et Interbrew confirment leur rapprochement. 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