{"id":297076,"date":"2003-03-30T01:00:00","date_gmt":"2003-03-30T00:00:00","guid":{"rendered":"https:\/\/ac-franchise.be\/point-cadres-un-artiste-devenu-tete-de-reseau-grace-a-la-franchise-3569"},"modified":"2003-03-30T01:00:00","modified_gmt":"2003-03-30T00:00:00","slug":"point-cadres-un-artiste-devenu-tete-de-reseau-grace-a-la-franchise-3569","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/point-cadres-un-artiste-devenu-tete-de-reseau-grace-a-la-franchise-3569","title":{"rendered":"Point Cadres : un artiste devenu t\u00eate de r\u00e9seau gr\u00e2ce \u00e0 la franchise"},"content":{"rendered":"
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Avec un concept \u00e9labor\u00e9 sur la c\u00f4te d’azur, le premier magasin de cadres est ouvert \u00e0 Dunkerque en novembre 1992. Aujourd’hui c’est un r\u00e9seau de pr\u00e8s de 150\u00a0magasins d’encadrement d’environ 50 m2 en centre ville ou en centre commercial.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n

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Thierry Dufloo commence sa carri\u00e8re \u00e0 Saint-Tropez, il peint sur le port et se forge une client\u00e8le s\u00e9rieuse. Mais lorsqu’il veut se lancer dans les grands formats, le public ne suit pas. Alors il d\u00e9cide d’adapter ses aquarelles, les encadre et ouvre une galerie d’art, prototype du concept actuel. A\u00a0Dunkerque le premier point de vente lui procure un succ\u00e8s imm\u00e9diat et le r\u00e9seau peut se d\u00e9velopper rapidement gr\u00e2ce \u00e0 la franchise. Avec la franchise, Point Cadres assure d\u00e9sormais un chiffre d’affaires moyen de 205 000 \u00a0euros, avec un marge brute de 52 %. Les droits d’entr\u00e9e sont de 10 000 euros.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n

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C’est l’image qui fait vendre, elle tire le cadre et non le contraire, aussi a-t-il sa maison d’\u00e9dition. Il offre de plus une logistique, avec en amont une usine o\u00f9 55 employ\u00e9s produisent deux millions de cadres par an. Il fabrique les baguettes de bois en P\u00e9rigord. <\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n

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Pour finir Point Cadres est entr\u00e9 en Bourse. Thierry Dufloo conserve cependant 80 % du capital. Nous verrons si cette entr\u00e9e en bourse renforce la soci\u00e9t\u00e9.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n

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Dominique Deslandes<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

Avec un concept \u00e9labor\u00e9 sur la c\u00f4te d’azur, le premier magasin de cadres est ouvert \u00e0 Dunkerque en novembre 1992. Aujourd’hui c’est un r\u00e9seau de pr\u00e8s de 150\u00a0magasins d’encadrement d’environ 50 m2 en centre ville ou en centre commercial. Thierry Dufloo commence sa carri\u00e8re \u00e0 Saint-Tropez, il peint sur le port et se forge une […]<\/p>\n","protected":false},"author":42,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[2],"tags":[142],"class_list":["post-297076","post","type-post","status-publish","format-standard","hentry","category-actualites-des-reseaux","tag-vie-du-reseau-de-la-franchise","entry"],"acf":[],"yoast_head":"\nPoint Cadres : un artiste devenu t\u00eate de r\u00e9seau gr\u00e2ce \u00e0 la franchise<\/title>\n<meta name=\"description\" content=\"Avec un concept \u00e9labor\u00e9 sur la c\u00f4te d'azur, le premier magasin de cadres est ouvert \u00e0 Dunkerque en novembre 1992. 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