{"id":299186,"date":"2019-10-31T14:00:31","date_gmt":"2019-10-31T13:00:31","guid":{"rendered":"https:\/\/ac-franchise.be\/?p=299186"},"modified":"2019-11-02T16:33:40","modified_gmt":"2019-11-02T15:33:40","slug":"mcdonalds-surprend-avec-louverture-dun-mini-restaurant","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/mcdonalds-surprend-avec-louverture-dun-mini-restaurant","title":{"rendered":"McDonald&rsquo;s\u00ae surprend avec l&rsquo;ouverture d&rsquo;un mini restaurant !"},"content":{"rendered":"<p><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-299188 size-medium alignleft\" title=\"McDo surprend avec l'ouverture d'un mini restaurant !\" src=\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2019\/10\/MCdo-1-300x170.jpg\" alt=\"\" width=\"300\" height=\"170\" srcset=\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2019\/10\/MCdo-1-300x170.jpg 300w, https:\/\/ac-franchise.be\/wp-content\/uploads\/2019\/10\/MCdo-1.jpg 442w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>Pr\u00e9sent en Belgique depuis 1978, <a href=\"https:\/\/ac-franchise.be\/annuaire\/mc-donalds-6\">McDonald&rsquo;s\u00ae<\/a> y compte aujourd&rsquo;hui <strong>86 restaurants dont 23 en franchise<\/strong>. L&rsquo;enseigne se d\u00e9veloppe dans des communes d\u2019au moins 20 000 habitants. Ses restaurants, d&rsquo;une surface moyenne de 400 m\u00b2, b\u00e9n\u00e9ficient d&rsquo;une d\u00e9coration contemporaine et moderne. Cependant, il y a quelques semaines, un nouveau McDonald&rsquo;s\u00ae, d&rsquo;un tout nouveau genre, a ouvert ses portes sur la Grand-Place de Lier. <strong>Une premi\u00e8re pour le pays !<\/strong><\/p>\n<h2>Pour le grand plaisir de Dries<\/h2>\n<p>Dries Avonds, 11 ans, est un fan inconditionnel de McDonald&rsquo;s\u00ae. Il a envoy\u00e9 un dessin au si\u00e8ge de McDonald&rsquo;s Belgique, avec la question suivante : \u00ab\u00a0<em>Pourquoi n&rsquo;y a-t-il pas de restaurant \u00e0 Lier ?<\/em>\u00ab\u00a0. Le g\u00e9ant am\u00e9ricain de la restauration rapide d\u00e9cide de r\u00e9aliser son r\u00eave en <strong>ouvrant \u00e0 son attention un mini McDonald&rsquo;s\u00ae<\/strong> sur la Grand-Place de la ville. Impressionn\u00e9 et \u00e9mu, le jeune fan d\u00e9couvre avec sa famille le mini-restaurant o\u00f9 il a pu d\u00e9guster son menu pr\u00e9f\u00e9r\u00e9.<\/p>\n<blockquote><p>\u00ab Lorsque nous avons re\u00e7u le dessin de Dries, avec des informations d\u00e9taill\u00e9es comme les heures d\u2019ouverture et m\u00eame un bon pour des frites gratuites, nous \u00e9tions tellement sous le charme que <strong>nous avons tout mis en \u0153uvre pour r\u00e9aliser son r\u00eave.<\/strong> Quel bonheur de voir la joie resplendir sur son visage.\u00bb, explique Kristel Muls, Directrice de la Communication de McDonald\u2019s<strong>\u00ae<\/strong> Belgique.<\/p><\/blockquote>\n<h2>L&rsquo;innovation au c\u0153ur du concept McDonald&rsquo;s\u00ae<\/h2>\n<p><img decoding=\"async\" class=\"alignright wp-image-299196 size-medium\" title=\"L'innovation au c\u0153ur du concept McDonald's\u00ae\" src=\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2019\/10\/MC-do-300x288.jpg\" alt=\"\" width=\"300\" height=\"288\" srcset=\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2019\/10\/MC-do-300x288.jpg 300w, https:\/\/ac-franchise.be\/wp-content\/uploads\/2019\/10\/MC-do.jpg 416w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>McDonald&rsquo;s\u00ae a plac\u00e9 l&rsquo;innovation au c\u0153ur de sa culture. En effet, le g\u00e9ant am\u00e9ricain de la restauration a connu pas mal de changements ces derni\u00e8res ann\u00e9es. Avec l&rsquo;arriv\u00e9e de la livraison \u00e0 domicile, des bars \u00e0 salades, la nouvelle d\u00e9co en mode \u00ab\u00a0\u00e9cologique\u00a0\u00bb, l&rsquo;ouverture d&rsquo;un restaurant de luxe \u00e9ph\u00e9m\u00e8re \u00e0 Londres ou encore la d\u00e9coration 100 % vintage d&rsquo;un restaurant parisien, McDonald&rsquo;s\u00ae mise sur l&rsquo;innovation pour attirer les consommateurs.<\/p>\n<p>Par ailleurs, l&rsquo;enseigne souhaite continuer de consolider son maillage visant des zones de chalandise de plus de 20 000 habitants. McDonald&rsquo;s\u00ae recherche <strong>des entrepreneurs alliant des talents de commer\u00e7ants, de gestionnaires et de managers<\/strong>, ma\u00eetrisant globalement l\u2019ensemble des aspects li\u00e9s au bon fonctionnement d\u2019un restaurant McDonald&rsquo;s\u00ae.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pr\u00e9sent en Belgique depuis 1978, McDonald&rsquo;s\u00ae y compte aujourd&rsquo;hui 86 restaurants dont 23 en franchise. L&rsquo;enseigne se d\u00e9veloppe dans des communes d\u2019au moins 20 000 habitants. Ses restaurants, d&rsquo;une surface moyenne de 400 m\u00b2, b\u00e9n\u00e9ficient d&rsquo;une d\u00e9coration contemporaine et moderne. Cependant, il y a quelques semaines, un nouveau McDonald&rsquo;s\u00ae, d&rsquo;un tout nouveau genre, a ouvert [&hellip;]<\/p>\n","protected":false},"author":54,"featured_media":299187,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[2],"tags":[],"class_list":["post-299186","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites-des-reseaux","entry","has-media"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>McDonald&#039;s\u00ae surprend avec l&#039;ouverture d&#039;un mini restaurant !<\/title>\n<meta name=\"description\" content=\"Pr\u00e9sent en Belgique depuis 1978, McDonald&#039;s\u00ae y compte aujourd&#039;hui 86 restaurants dont 23 en franchise. 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