{"id":299290,"date":"2019-11-10T09:37:21","date_gmt":"2019-11-10T08:37:21","guid":{"rendered":"https:\/\/ac-franchise.be\/?p=299290"},"modified":"2019-11-17T17:55:32","modified_gmt":"2019-11-17T16:55:32","slug":"leonidas-poursuit-activement-son-programme-de-renovation-de-ses-magasins","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/leonidas-poursuit-activement-son-programme-de-renovation-de-ses-magasins","title":{"rendered":"Leonidas poursuit activement son programme de r\u00e9novation de ses magasins"},"content":{"rendered":"<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignleft wp-image-298022 size-medium\" title=\"Leonidas poursuit activement son programme de r\u00e9novation de ses magasins\" src=\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2019\/06\/image-leonidas-271x300.jpg\" alt=\"\" width=\"271\" height=\"300\" \/>Cr\u00e9\u00e9e en 1913 par Leonidas Kestekides, et dirig\u00e9e depuis mars 2017 par le CEO Philippe de Selliers, la chocolaterie bruxelloise <a href=\"https:\/\/ac-franchise.be\/annuaire\/leonidas-9\">Leonidas<\/a> met ses magasins aux normes de son nouveau concept. En effet, <strong>l&rsquo;ann\u00e9e 2019 a \u00e9t\u00e9 marqu\u00e9e par la r\u00e9novation de nombreux magasins<\/strong> dont celui de Comines en septembre ou encore ceux de Lennik et Overijse en octobre dernier.<\/p>\n<h2>Un nouveau concept qui allie modernit\u00e9 et dynamisme<\/h2>\n<p>Situ\u00e9e \u00e0 la fronti\u00e8re fran\u00e7aise, la boutique de Comines a rouvert ses portes le 5 septembre dernier apr\u00e8s une r\u00e9novation compl\u00e8te. Le nouveau point de vente <strong>valorise l&rsquo;ensemble de la gamme de pralines belges<\/strong> dans un lieu \u00e9pur\u00e9 et premium. Leonidas poursuit progressivement le d\u00e9ploiement de son nouveau concept.<\/p>\n<p>Liliane, la franchis\u00e9e du magasin Leonidas de Lennik a profit\u00e9 de la r\u00e9novation de son magasin pour <strong>passer le flambeau \u00e0 sa fille Saskia Verlinden.<\/strong> En effet, apr\u00e8s 25 ann\u00e9es \u00e0 la direction du magasin, Liliane confie la gestion de ce dernier \u00e0 sa fille. Le point de vente a rouvert ses portes le 11 octobre.<\/p>\n<p>Quant au magasin franchis\u00e9 Leonidas \u00e0 Overijse, il a chang\u00e9 d&rsquo;adresse pour b\u00e9n\u00e9ficier d&rsquo;une meilleure visibilit\u00e9. Il a ouvert ses portes le 9 octobre dernier. A sa t\u00eate deux nouveaux franchis\u00e9s, Caroline Lebrun et Michel Van Rossom.<\/p>\n<h2>Une immersion dans l\u2019univers du chocolat<\/h2>\n<p><img decoding=\"async\" class=\"alignright wp-image-287439 size-full\" title=\"Une immersion dans l\u2019univers du chocolat Leonidas\" src=\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2016\/09\/15\/20160915113659-73757320a90b399bd3406ffac75a0dc5.jpg\" alt=\"\" width=\"300\" height=\"245\" \/>Le re\u0301seau Leonidas poursuit sa croissance d\u2019une manie\u0300re dynamique. Outre la r\u00e9novation de ses magasins existants, l&rsquo;enseigne a inaugur\u00e9 de nouveaux magasins dont celui de Paris. En effet, la marque est d\u00e9sormais pr\u00e9sente dans le 17e arrondissement. <strong>Il s&rsquo;agit de son troisi\u00e8me point de vente dans la capitale.<\/strong> A la t\u00eate de ce nouveau projet : Sophie et Jean-Yves, tous deux passionn\u00e9s de chocolat !<\/p>\n<p>Le nouveau concept adopt\u00e9 par le g\u00e9ant du chocolat belge fait la part belle \u00e0 la gourmandise. Il met en valeur le savoir-faire du chocolatier dans <strong>un d\u00e9cor \u00e9l\u00e9gant aux couleurs chaudes<\/strong> et harmonieuses.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cr\u00e9\u00e9e en 1913 par Leonidas Kestekides, et dirig\u00e9e depuis mars 2017 par le CEO Philippe de Selliers, la chocolaterie bruxelloise Leonidas met ses magasins aux normes de son nouveau concept. En effet, l&rsquo;ann\u00e9e 2019 a \u00e9t\u00e9 marqu\u00e9e par la r\u00e9novation de nombreux magasins dont celui de Comines en septembre ou encore ceux de Lennik et [&hellip;]<\/p>\n","protected":false},"author":54,"featured_media":298023,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[2],"tags":[],"class_list":["post-299290","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites-des-reseaux","entry","has-media"],"acf":[],"yoast_head":"<!-- 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