{"id":301145,"date":"2020-07-06T10:43:29","date_gmt":"2020-07-06T09:43:29","guid":{"rendered":"https:\/\/ac-franchise.be\/?p=301145"},"modified":"2020-07-06T20:06:39","modified_gmt":"2020-07-06T19:06:39","slug":"pierre-mestre-le-fondateur-dorchestra-premaman-reprend-le-controle-de-sa-chaine-de-magasins","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/pierre-mestre-le-fondateur-dorchestra-premaman-reprend-le-controle-de-sa-chaine-de-magasins","title":{"rendered":"Pierre Mestre, le fondateur d\u2019Orchestra Pr\u00e9maman, reprend le contr\u00f4le de sa cha\u00eene de magasins"},"content":{"rendered":"

Pierre Mestre, le fondateur de la marque, a pu reprendre les r\u00eanes de la franchise Orchestra Pr\u00e9maman<\/a> gr\u00e2ce au soutien des fournisseurs, des franchis\u00e9s et des cadres de l\u2019enseigne.<\/strong> Le projet de Pierre Mestre pr\u00e9voit la sauvegarde d\u2019une bonne partie des emplois.<\/strong> En effet, sur les 4 520 employ\u00e9s du groupe, 3 769 pourront garder leurs postes. L\u2019entrep\u00f4t logistique de la marque situ\u00e9 \u00e0 Montpellier sera \u00e9galement maintenu. Les salari\u00e9s belges du groupe ont \u00e9t\u00e9 ravis d\u2019apprendre la nouvelle.<\/p>\n

\"Pierre<\/p>\n

Une dizaine de magasins sauv\u00e9s en Belgique<\/h2>\n

Derni\u00e8rement, le r\u00e9seau sp\u00e9cialis\u00e9 dans la vente de v\u00eatements pour enfants a enregistr\u00e9 une baisse importante de ses chiffres. La crise sanitaire n\u2019a fait qu\u2019empirer les choses. En France, la soci\u00e9t\u00e9 a sollicit\u00e9 la conversion de proc\u00e9dure de sauvetage en proc\u00e9dure de redressement judiciaire<\/strong>. En Belgique, Pierre Mestre qui voulait au d\u00e9part sauver une vingtaine de points de vente par l\u2019interm\u00e9diaire de la soci\u00e9t\u00e9 Neworch, a d\u00fb revoir ce chiffre \u00e0 la baisse.\u00a0En effet, d\u00e9sormais son offre ne concerne que les dix magasins belges les plus rentables.<\/p>\n

Neworch, la nouvelle soci\u00e9t\u00e9 a \u00e9t\u00e9 fond\u00e9e \u00e0 l\u2019initiative de Pierre Mestre. Son capital est d\u00e9tenu \u00e0 hauteur de 41% par les fournisseurs, cadres et franchis\u00e9s de la marque. L\u2019actionnariat de la famille Mestre, quant \u00e0 lui, s\u2019\u00e9l\u00e8ve \u00e0 38%. Il aura fallu investir 35,5 millions d\u2019euros<\/strong> pour pouvoir reprendre le contr\u00f4le de la cha\u00eene de magasins.<\/p>\n

Une bonne nouvelle pour la branche belge d’Orchestra<\/h2>\n

L\u2019activit\u00e9 d’Orchestra Belgique va \u00eatre maintenue. Les salari\u00e9s belges de l\u2019enseigne vont enfin pouvoir souffler un grand coup. En effet, le plan de relance de Neworch pr\u00e9voit le maintien de 118 emplois en Belgique. Le groupe saoudien Al-Othaim, franchis\u00e9 d’Orchestra-Pr\u00e9maman au Moyen-Orient<\/strong>, s\u2019\u00e9tait lui aussi port\u00e9 candidat pour reprendre l\u2019enseigne. Son offre qui pr\u00e9voyait l\u2019arr\u00eat de toute activit\u00e9 dans le pays n\u2019a pas \u00e9t\u00e9 retenue par le tribunal.<\/p>\n

Pierre Mestre, quant \u00e0 lui, compte bien maintenir l\u2019activit\u00e9 du groupe en France, en Belgique, au Luxembourg, en Gr\u00e8ce, \u00e0 Chypre, en Espagne, en Suisse mais aussi au Maroc. Au total 430 boutiques maintiendront leur activit\u00e9<\/strong>, dont 257 situ\u00e9es en France. En Belgique, les dix magasins repris se situent \u00e0 Bruxelles et en Wallonie. A noter que la marque avait \u00e9chou\u00e9 dans sa conqu\u00eate du march\u00e9 flamand.<\/p>\n","protected":false},"excerpt":{"rendered":"

Pierre Mestre, le fondateur de la marque, a pu reprendre les r\u00eanes de la franchise Orchestra Pr\u00e9maman gr\u00e2ce au soutien des fournisseurs, des franchis\u00e9s et des cadres de l\u2019enseigne. Le projet de Pierre Mestre pr\u00e9voit la sauvegarde d\u2019une bonne partie des emplois. En effet, sur les 4 520 employ\u00e9s du groupe, 3 769 pourront garder […]<\/p>\n","protected":false},"author":54,"featured_media":300657,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[2],"tags":[],"class_list":["post-301145","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites-des-reseaux","entry","has-media"],"acf":[],"yoast_head":"\nLe fondateur d\u2019Orchestra Pr\u00e9maman reprend le contr\u00f4le de son r\u00e9seau<\/title>\n<meta name=\"description\" content=\"Pierre Mestre a pu reprendre les r\u00eanes de la franchise Orchestra Pr\u00e9maman gr\u00e2ce au soutien des fournisseurs, des franchis\u00e9s et des cadres de l\u2019enseigne.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ac-franchise.be\/article\/pierre-mestre-le-fondateur-dorchestra-premaman-reprend-le-controle-de-sa-chaine-de-magasins\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Le fondateur d\u2019Orchestra Pr\u00e9maman reprend le contr\u00f4le de son r\u00e9seau\" \/>\n<meta property=\"og:description\" content=\"Pierre Mestre a pu reprendre les r\u00eanes de la franchise Orchestra Pr\u00e9maman gr\u00e2ce au soutien des 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