Une nouvelle \u00e8re s\u2019annonce pour le chocolatier Galler<\/h2>\nEn injectant de nouveaux fonds dans son capital, l\u2019enseigne belge ambitionne d\u2019am\u00e9liorer son positionnement strat\u00e9gique en Belgique.<\/strong> Elle souhaite aussi d\u00e9velopper l\u2019exportation de ses produits. Pour ce faire. l\u2019entreprise compte miser sur des produits plus vertueux \u00e0 l\u2019instar du chocolat bio afin de se d\u00e9marquer sur ce secteur o\u00f9 la concurrence est devenue de plus en plus rude ces derni\u00e8res ann\u00e9es.<\/p>\n
Pour le volet marketing, des changements sont pr\u00e9vus pour le logo de la marque ainsi que pour son emballage.\u00a0Par ailleurs, les points de vente non rentables de Galler vont probablement devoir fermer leurs portes. L\u2019enseigne de chocolat qui compte plus de 150 employ\u00e9s et g\u00e8re plus de 2 000 magasins<\/strong> aux quatre coins du globe, souhaite devenir un acteur de r\u00e9f\u00e9rence sur le march\u00e9.<\/p>\n","protected":false},"excerpt":{"rendered":"
Fond\u00e9 par le chocolatier li\u00e9geois Jean Galler, le r\u00e9seau de franchise Galler annonce un changement dans la structure de son actionnariat. En effet, l\u2019enseigne de chocolat belge qui appartient \u00e0 la famille royale du Qatar a d\u00e9cid\u00e9 de renforcer ses fonds propres en proc\u00e9dant \u00e0 une augmentation du capital. D\u00e9sormais, la soci\u00e9t\u00e9 compte des investisseurs […]<\/p>\n","protected":false},"author":54,"featured_media":301380,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[2],"tags":[],"class_list":["post-301376","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites-des-reseaux","entry","has-media"],"acf":[],"yoast_head":"\nUn nouveau changement dans l\u2019actionnariat de la franchise Galler<\/title>\n<meta name=\"description\" content=\"Fond\u00e9 par le chocolatier li\u00e9geois Jean Galler, le r\u00e9seau de franchise Galler annonce un changement dans la structure de son actionnariat.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ac-franchise.be\/article\/un-nouveau-changement-dans-lactionnariat-de-la-franchise-galler\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Un nouveau changement dans l\u2019actionnariat de la franchise Galler\" \/>\n<meta property=\"og:description\" content=\"Fond\u00e9 par le chocolatier li\u00e9geois Jean Galler, le r\u00e9seau de franchise Galler annonce un changement dans la structure de son actionnariat.\" \/>\n<meta property=\"og:url\" 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