{"id":302240,"date":"2020-12-25T08:00:07","date_gmt":"2020-12-25T07:00:07","guid":{"rendered":"https:\/\/ac-franchise.be\/?p=302240"},"modified":"2020-12-27T11:15:35","modified_gmt":"2020-12-27T10:15:35","slug":"albert-heijn-et-delhaize-collaborent-pour-renforcer-leur-competitivite","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/albert-heijn-et-delhaize-collaborent-pour-renforcer-leur-competitivite","title":{"rendered":"Albert Heijn et Delhaize collaborent pour renforcer leur comp\u00e9titivit\u00e9"},"content":{"rendered":"<p>Ahold Delhaize est un groupe belgo-n\u00e9erlandais du secteur de la grande distribution, n\u00e9 en 2016 \u00e0 la suite de la fusion du n\u00e9erlandais Ahold et du belge Delhaize. Selon Wouter Kolk, Directeur d\u2019Ahold Delhaize Europe, il est imp\u00e9ratif que les enseignes <a href=\"https:\/\/ac-franchise.be\/annuaire\/albert-heijn\">Albert Heijn<\/a>, <a href=\"https:\/\/ac-franchise.be\/annuaire\/ad-delhaize-proxy-delhaize-shopn-go\">Delhaize<\/a> et bol.com collaborent davantage. Travailler en synergie <strong>leur permettra de se d\u00e9<\/strong><strong>marquer de la concurrence et renforcer leurs comp\u00e9titivit\u00e9s.<\/strong><\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter wp-image-302248 size-full\" src=\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2020\/12\/Albert-Heijn-et-Delhaize.jpg\" alt=\"Albert Heijn et Delhaize collaborent pour renforcer leur comp\u00e9titivit\u00e9\" width=\"943\" height=\"450\" srcset=\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2020\/12\/Albert-Heijn-et-Delhaize.jpg 943w, https:\/\/ac-franchise.be\/wp-content\/uploads\/2020\/12\/Albert-Heijn-et-Delhaize-300x143.jpg 300w, https:\/\/ac-franchise.be\/wp-content\/uploads\/2020\/12\/Albert-Heijn-et-Delhaize-768x366.jpg 768w\" sizes=\"(max-width: 943px) 100vw, 943px\" \/><\/p>\n<h2>Albert Heijn et Delhaize devront collaborer davantage<\/h2>\n<p>Le groupe Ahold Delhaize ambitionne de devenir plus comp\u00e9titif. Wouter Kolk, son directeur pour l\u2019Europe &amp; Indon\u00e9sie, avait d\u00e9clar\u00e9 lors d\u2019un entretien avec le journal Het Parool, qu\u2019il a beaucoup travaill\u00e9 sur les marques individuellement au d\u00e9triment de leur d\u00e9veloppement \u00e0 l\u2019\u00e9chelle du groupe.<\/p>\n<p>Il affirme \u00e9galement que le seul moyen de <strong>r\u00e9sister \u00e0 la concurrence des grandes enseignes comme Lidl et Amazon, r\u00e9side dans la collaboration<\/strong> des marques Albert Heijn, Delhaize et bol.com.\u00a0Selon lui, les enseignes d\u2019Ahold Delhaize devront <strong>mettre en place de nouvelles offres de produits et services<\/strong>.<\/p>\n<p>La crise sanitaire a favoris\u00e9 la tendance des ventes en ligne. En effet, ces derni\u00e8res ont enregistr\u00e9 <strong>une augmentation de 60%<\/strong> depuis le d\u00e9but de la pand\u00e9mie. Le groupe pourra ainsi s\u2019appuyer plus sur les services de bol.com. Par ailleurs, Albert Heijn pourra adopter le syst\u00e8me de notation des produits alimentaires \u00ab Nutri-Score \u00bb que Delhaize et le gouvernement belge ont pu mettre en place ensemble.<\/p>\n<h2>Albert Heijn s\u2019installe \u00e0 Geel et au Limbourg n\u00e9erlandais<\/h2>\n<p>Albert Heijn d\u00e9sire se d\u00e9velopper \u00e0 Geel. L\u2019enseigne hollandaise de supermarch\u00e9s est maintenant implant\u00e9e \u00e0 Molseweg. Elle dispose d\u2019un local d&rsquo;une superficie de 2 000 m\u00b2 annex\u00e9 d\u2019un parking. Celui-ci peut accueillir 99 voitures. Ce nouveau supermarch\u00e9 Albert Heijn emploie 50 salari\u00e9s. Parall\u00e8lement, le r\u00e9seau a pu se d\u00e9velopper au Limbourg n\u00e9erlandais. <strong>Il a pu y installer 5 magasins dans un temps record.<\/strong><\/p>\n<p>L\u2019un des nouveaux adh\u00e9rents est un franchis\u00e9 de la marque concurrente Jumbo. La date d\u2019expiration de son contrat est pr\u00e9vue pour la fin de l\u2019ann\u00e9e 2021. Son magasin adoptera \u00e0 partir de cette date les couleurs d\u2019Albert Heijn. Le r\u00e9seau est encore \u00e0 la recherche de nouveaux candidats \u00e0 la franchise. Les entrepreneurs souhaitant adh\u00e9rer doivent disposer d&rsquo;un apport personnel de 40 000\u20ac.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ahold Delhaize est un groupe belgo-n\u00e9erlandais du secteur de la grande distribution, n\u00e9 en 2016 \u00e0 la suite de la fusion du n\u00e9erlandais Ahold et du belge Delhaize. Selon Wouter Kolk, Directeur d\u2019Ahold Delhaize Europe, il est imp\u00e9ratif que les enseignes Albert Heijn, Delhaize et bol.com collaborent davantage. Travailler en synergie leur permettra de se [&hellip;]<\/p>\n","protected":false},"author":54,"featured_media":302251,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[2],"tags":[],"class_list":["post-302240","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites-des-reseaux","entry","has-media"],"acf":[],"yoast_head":"<!-- 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