{"id":302939,"date":"2021-03-31T09:57:01","date_gmt":"2021-03-31T08:57:01","guid":{"rendered":"https:\/\/ac-franchise.be\/?p=302939"},"modified":"2021-03-31T09:57:01","modified_gmt":"2021-03-31T08:57:01","slug":"the-athletes-foot-benelux-poursuit-le-deploiement-de-son-concept","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/the-athletes-foot-benelux-poursuit-le-deploiement-de-son-concept","title":{"rendered":"The Athlete\u2019s Foot Benelux poursuit le d\u00e9ploiement de son concept"},"content":{"rendered":"

R\u00e9seau de magasins sp\u00e9cialis\u00e9s dans la vente de chaussures de sport et autres \u00e9quipements sportifs, The Athlete\u2019s Foot continue l\u2019expansion de son concept en ouvrant les portes de 3 nouvelles unit\u00e9s et d\u00e9veloppe parall\u00e8lement son mode op\u00e9ratoire de vente.<\/p>\n

\"article<\/p>\n

3 nouvelles implantations<\/h2>\n

D\u00e9j\u00e0 fortement pr\u00e9sente aux Pays-Bas<\/strong>, l\u2019enseigne sportive<\/strong> The Athlete\u2019s Foot<\/strong><\/a> intensifie davantage son maillage. En effet depuis le 18 mars,<\/strong> 3 nouveaux points de vente de la marque<\/strong> ont vu le jour dans les r\u00e9gions de Z\u00e9lande et de Noord-Brabant, portant ainsi \u00e0 52<\/strong> le nombres de boutiques en activit\u00e9 dans le pays.<\/p>\n

Pour parfaire son r\u00e9seau en Belgique et au Luxembourg<\/strong>, l\u2019enseigne est \u00e9galement \u00e0 la recherche de porteurs de projets souhaitant se lancer en franchise.<\/p>\n

Suite \u00e0 la fermeture par deux fois des commerces impos\u00e9e par le gouvernement en Belgique et \u00e0 la cl\u00f4ture obligatoire des magasins depuis la mi-d\u00e9cembre aux Pays-Bas, The Athlete\u2019s Foot se devait de r\u00e9agir en proposant un nouveau canal de vente<\/strong> \u00e0 ses franchis\u00e9s.<\/p>\n

Ainsi, en plus des points de vente physique, la cha\u00eene a mis en place un lien direct permettant aux adh\u00e9rents de vendre leurs articles via la boutique en ligne<\/strong>. Une approche qui \u00e9tend leur champs d\u2019action puisqu\u2019il est d\u00e9sormais possible d\u2019atteindre le consommateur de multiples fa\u00e7ons.<\/p>\n

La gestion de la boutique connect\u00e9e \u00e9tant assur\u00e9e en amont, le dirigeant aura par ailleurs tout le temps de concentrer sur la partie commerciale de son \u00e9tablissement.<\/p>\n

Lanc\u00e9 en 1971, le groupe The Athlete\u2019s Foot est rachet\u00e9 par Intersport en 2012.Aujourd\u2019hui ce dernier \u00e9volue \u00e0 100% en franchise<\/strong> et compte plus de 700 magasins r\u00e9partis dans 40 pays.<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

R\u00e9seau de magasins sp\u00e9cialis\u00e9s dans la vente de chaussures de sport et autres \u00e9quipements sportifs, The Athlete\u2019s Foot continue l\u2019expansion de son concept en ouvrant les portes de 3 nouvelles unit\u00e9s et d\u00e9veloppe parall\u00e8lement son mode op\u00e9ratoire de vente. 3 nouvelles implantations D\u00e9j\u00e0 fortement pr\u00e9sente aux Pays-Bas, l\u2019enseigne sportive The Athlete\u2019s Foot intensifie davantage son […]<\/p>\n","protected":false},"author":92155,"featured_media":302941,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[2],"tags":[],"class_list":["post-302939","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites-des-reseaux","entry","has-media"],"acf":[],"yoast_head":"\nThe 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