{"id":303141,"date":"2021-05-06T13:36:54","date_gmt":"2021-05-06T12:36:54","guid":{"rendered":"https:\/\/ac-franchise.be\/?p=303141"},"modified":"2021-05-06T13:36:54","modified_gmt":"2021-05-06T12:36:54","slug":"mcdonalds-belgique-accueille-un-nouveau-managing-director","status":"publish","type":"post","link":"https:\/\/ac-franchise.be\/article\/mcdonalds-belgique-accueille-un-nouveau-managing-director","title":{"rendered":"McDonald\u2019s Belgique accueille un nouveau Managing Director"},"content":{"rendered":"<p>Apr\u00e8s de longues ann\u00e9es de bons et loyaux services \u00e0 la direction du r\u00e9seau de franchise McDonald\u2019s Belgique, Stephan De Brouwer quitte le navire pour laisser place \u00e0 son successeur. Ce dernier assure ses nouvelles fonctions depuis le 1<sup>er<\/sup> avril 2021.<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter wp-image-303143 size-full\" src=\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2021\/05\/nouvelle-direction-mcdonalds.jpg\" alt=\"nouveau directeur\" width=\"341\" height=\"450\" srcset=\"https:\/\/ac-franchise.be\/wp-content\/uploads\/2021\/05\/nouvelle-direction-mcdonalds.jpg 341w, https:\/\/ac-franchise.be\/wp-content\/uploads\/2021\/05\/nouvelle-direction-mcdonalds-227x300.jpg 227w\" sizes=\"(max-width: 341px) 100vw, 341px\" \/><\/p>\n<h2>Quand l\u2019exp\u00e9rience est aux commandes<\/h2>\n<p>C\u2019est en tant qu\u2019ing\u00e9nieur en construction que <strong>St\u00e9phane De Brouwer<\/strong> fait ses premiers pas au sein du groupe<strong><a href=\"https:\/\/ac-franchise.be\/annuaire\/mc-donalds-6\"> McDonald\u2019s Belgique<\/a><\/strong> en <strong>1994.<\/strong><\/p>\n<p>14 ans plus tard, en<strong> 2008<\/strong>, il en prendra la direction et fera <strong>doubler<\/strong> le nombre de restaurants tout en portant son r\u00e9seau de franchis\u00e9s vers la croissance et la r\u00e9ussite.<\/p>\n<p>Durant son exercice il mettra en place diff\u00e9rents <strong>services et plateformes<\/strong> devenus aujourd\u2019hui incontournales\u00a0:<\/p>\n<ul>\n<li>Le servie \u00e0 table<\/li>\n<li>Le McDelivery<\/li>\n<li>Les commandes sur mesure<\/li>\n<\/ul>\n<p>C\u00f4t\u00e9 <strong>r\u00e9compenses<\/strong>, la marque a \u00e9galement \u00e9t\u00e9 maintes fois d\u00e9cor\u00e9e pendant qu\u2019il \u00e9tait en fonction\u00a0:<\/p>\n<ul>\n<li><strong>2008<\/strong>\u00a0: obtention du Comeos Mercurius Award pour les meilleurs pratiques RH<\/li>\n<li><strong>2011\u00a0<\/strong>: entreprise ayant la meilleure image employeur en Belgique<\/li>\n<li><strong>2013\u00a0<\/strong>: n\u00b01 Best Workplace<\/li>\n<li>Figure chaque ann\u00e9e dans le <strong>Top 3<\/strong> du classement des meilleurs employeurs de Belgique<\/li>\n<\/ul>\n<p><strong>27 ans<\/strong> apr\u00e8s ses d\u00e9buts et apr\u00e8s avoir relev\u00e9 le d\u00e9fi de la crise sanitaire en maintenant ses collaborateurs \u00e0 flots, l\u2019ancien Managing Director transmet donc le flambeau \u00e0 <strong>Stijn Heytens.<\/strong><\/p>\n<p>C\u2019est au d\u00e9sormais <strong>ex Chief Marketing Officier de McDonald\u2019s Belgique puis Suisse<\/strong> que revient la responsabilit\u00e9 de mener la barque et d\u2019accompagner ses \u00e9quipes vers le succ\u00e8s.<\/p>\n<h2>Une nouvelle direction prometteuse<\/h2>\n<p>Dipl\u00f4m\u00e9 d\u2019un master en Science de la communication en Gestion du marketing,<strong> Stijn Heytens<\/strong> d\u00e9bute sa carri\u00e8re chez Sarah Lee Foods en tant que Marketing Manager avant d\u2019int\u00e9grer McDonald\u2019s Belgique en 2004.<\/p>\n<p>De <strong>2010 \u00e0 2015<\/strong>, il s\u2019envole vers une contr\u00e9e plus lointaine en rejoignant la soci\u00e9t\u00e9 Mohawk Industries Inc \u00e0 New York au poste de Global Marketing Director.<\/p>\n<p><strong>Fin 2015<\/strong>, retour au bercail pour Stijn qui r\u00e9int\u00e8gre McDonald\u2019s cette fois en tant que Marketing Director.<\/p>\n<p>Un <strong>beau parcours coupl\u00e9 \u00e0 une grande exp\u00e9rience<\/strong> qui lui permettent aujourd\u2019hui d\u2019\u00eatre \u00e0 son tour aux commandes de McDonald\u2019s Belgique.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Apr\u00e8s de longues ann\u00e9es de bons et loyaux services \u00e0 la direction du r\u00e9seau de franchise McDonald\u2019s Belgique, Stephan De Brouwer quitte le navire pour laisser place \u00e0 son successeur. Ce dernier assure ses nouvelles fonctions depuis le 1er avril 2021. Quand l\u2019exp\u00e9rience est aux commandes C\u2019est en tant qu\u2019ing\u00e9nieur en construction que St\u00e9phane De [&hellip;]<\/p>\n","protected":false},"author":92155,"featured_media":303142,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[2],"tags":[],"class_list":["post-303141","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites-des-reseaux","entry","has-media"],"acf":[],"yoast_head":"<!-- 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